• By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com Right wrong or otherwise, we all make snap judgments when we meet new people. Last week I needed help from an airline gate agent and here’s what happened: I approached the counter ready to beg, cajole and flaunt my frequent flyer status as I wanted to get home on an earlier flight. As I approached the counter, the gate agent looked up immediately, smiled and asked how she could help in a warm and engaging way. She listened fully to my request and then said, “Let’s see what we can do to make that happen.” The interaction was all of three minutes and yet, it left me feeling positive, I know her name

    Feb 01,
  • By: Jeff Cowart, MAH | jcowart@barlowmccarthy.com The beginning of a new year, the launch of a new goal, a significant change in direction – all of these are opportunities for reflection on where we’ve been and where we’re going. Usually, this reflection is accompanied by resolutions, declarations of new direction, and a burst of new energy. Too often, however, this process quickly devolves into disruption at the hands of the mundane, the heavy tug of the status quo, and the loss of traction toward our new goals. Then the malaise and disappointment of failure starts to hover and nag. Why is this cycle so familiar? The truth is, the cycle has nothing to do with our good intentions nor our

    Jan 25,
  • [threecol_one][/threecol_one] [threecol_two_last] Based on extensive research and in-depth surveys, Kriss Barlow’s new book, The Complete Guide to Physician Relationships, outlines the information physicians want and how they want to receive it from healthcare leaders, peers, marketing executives, and physician relations representatives. Get the critical data that you need to succeed with your physician relations, referral, development and marketing communications efforts. Price: $129.00 Order Kriss’s book from HealthLeaders’ Media and as a “Friend of the Author,” you can receive 20% off. Use Source Code: MAUTHOR20. CLICK HERE TO ORDER >>[/threecol_two_last]

    Jan 26,
  • [threecol_one][/threecol_one] [threecol_two_last] Kriss Barlow's latest book will give you a refreshing start to each new day with a small piece of advice geared towards healthcare sales. This book is a perfect addition to your desk to keep you motivated all year long. It also makes a great gift for your team! For bulk orders please email info@barlowmccarthy.com. Price: $29.00 [/threecol_two_last]

    Jan 24,
  • [threecol_one][/threecol_one] [threecol_two_last] Take your physician relations program to the next level. Kriss Barlow teamed up with HealthLeaders Media to bring you this comprehensive guide consisting of advice and strategies for developing, positioning, and enhancing your physician sales program. Price: $99.00 Order Kriss’s book from HealthLeaders’ Media and as a “Friend of the Author,” you can receive 20% off. Use Source Code: MAUTHOR20. CLICK HERE TO ORDER >> Read a chapter » [/threecol_two_last]

    Jan 23,
  • [threecol_one][/threecol_one] [threecol_two_last] Kriss Barlow co-authored this must-read guide for building and positioning a physician sales program. Packed with real-world examples and practical ideas, this comprehensive guide offers more than 250 pages of invaluable insight for physician sales leaders. Price: $48.50 [/threecol_two_last]

    Jan 22,
  • [threecol_one] [/threecol_one] [threecol_two_last] If you haven’t taken advantage of our Leader’s Guide series, now is the time. Our easy-to-use 12-part series includes ideas to motivate and develop your team and/or your personal skills. All 12 parts of the series have now been compiled into an easy to use bound workbook.

    Jan 20,