• By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com Right wrong or otherwise, we all make snap judgments when we meet new people. Last week I needed help from an airline gate agent and here’s what happened: I approached the counter ready to beg, cajole and flaunt my frequent flyer status as I wanted to get home on an earlier flight. As I approached the counter, the gate agent looked up immediately, smiled and asked how she could help in a warm and engaging way. She listened fully to my request and then said, “Let’s see what we can do to make that happen.” The interaction was all of three minutes and yet, it left me feeling positive, I know her name

    Feb 01,
  • By: Jeff Cowart, MAH | jcowart@barlowmccarthy.com The beginning of a new year, the launch of a new goal, a significant change in direction – all of these are opportunities for reflection on where we’ve been and where we’re going. Usually, this reflection is accompanied by resolutions, declarations of new direction, and a burst of new energy. Too often, however, this process quickly devolves into disruption at the hands of the mundane, the heavy tug of the status quo, and the loss of traction toward our new goals. Then the malaise and disappointment of failure starts to hover and nag. Why is this cycle so familiar? The truth is, the cycle has nothing to do with our good intentions nor our

    Jan 25,
  • By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com Welcome to B/Mc’s Monday Morning Minute, an audio message to jump start your week. The brief messages include reminders, new ideas and sometimes a little therapy to slide into the work week with ease. This week's topic is Attitude. Click the player below to listen:   If you are having trouble with the audio player you can download the audio file here: BMc Monday Morning Minute - Attitude - 7/31/2017.   A large part of our mission at Barlow/McCarthy is helping you stay on top of your game with blogs, podcasts and education. In this vein we have created a selection of online courses at B/Mc Academy. Check out our Relations and Recruitment courses: www.bmcacademy.barlowmccarthy.com.  

    Jul 30,
  • By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com No doubt about it. Today’s gatekeepers are more impenetrable than ever. We can blame it on pressures in the practice, or more “office visitors” than they can manage. But, let’s face it, their issues become our issue. Most field staff need to get past a gatekeeper to get to the right audience, so it is part of the job. Take a minute to consider your track record in the last six months. What’s a Rep to Do? Step one is to recognize that getting through is your obligation. Your organization has hired you for meaningful conversations with doctors. If you are working on leakage, referral growth or market softening, the physician is the

    Jul 26,
  • By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com Welcome to B/Mc’s Monday Morning Minute, an audio message to jump start your week. The brief messages include reminders, new ideas and sometimes a little therapy to slide into the work week with ease. This week's topic is Strategic Sales. Click the player below to listen:   If you are having trouble with the audio player you can download the audio file here: BMc Monday Morning Minute - Strategic Sales - 7/24/2017.   A large part of our mission at Barlow/McCarthy is helping you stay on top of your game with blogs, podcasts and education. In this vein we have created a selection of online courses at B/Mc Academy. Check out our Relations and Recruitment courses: www.bmcacademy.barlowmccarthy.com.  

    Jul 23,
  • By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com Welcome to B/Mc’s Monday Morning Minute, an audio message to jump start your week. The brief messages include reminders, new ideas and sometimes a little therapy to slide into the work week with ease. This week's topic is Forward Thinking. Click the player below to listen:   If you are having trouble with the audio player you can download the audio file here: BMc Monday Morning Minute - Forward Thinking - 7/17/2017.   A large part of our mission at Barlow/McCarthy is helping you stay on top of your game with blogs, podcasts and education. In this vein we have created a selection of online courses at B/Mc Academy. Check out our Relations and Recruitment courses: www.bmcacademy.barlowmccarthy.com.  

    Jul 16,
  • By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com Welcome to B/Mc’s Monday Morning Minute, an audio message to jump start your week. The brief messages include reminders, new ideas and sometimes a little therapy to slide into the work week with ease. This week's topic is Competition. Click the player below to listen:   If you are having trouble with the audio player you can download the audio file here: BMc Monday Morning Minute - Competition - 7/10/2017.   A large part of our mission at Barlow/McCarthy is helping you stay on top of your game with blogs, podcasts and education. In this vein we have created a selection of online courses at B/Mc Academy. Check out our Relations and Recruitment courses: www.bmcacademy.barlowmccarthy.com.  

    Jul 10,