By: Susan Boydell | sboydell@barlowmccarthy.com
Welcome to a new season of Monday Morning Minute. Each week, we’ll share a brief thought, a practical challenge, and an opportunity to reflect on how we can all become stronger leaders. It is our hope that these moments encourage you, inspire positive change, and help you make an even greater impact through your work in physician relations.
Monday Morning Minute:
The best sales calls don’t start with what you want to say. They start with what you want to learn. Before each visit this week, write down one question that will help you better understand your referral source’s priorities, challenges, or patients. Great questions lead to better conversations, and better conversations lead to stronger relationships.
This Week’s Challenge: Ask one question in every visit this week that helps you better understand a physician’s priorities or challenges and resist the urge to jump in with a solution.
As always please feel free to reach out (info@barlowmccarthy.com) with any questions or if you just want more detail on the short post above. We would love to discuss it further! Have a great week!