Training
It’s a lot! The swirling environment in physician relations and physician recruitment is an ongoing challenge and each organization relies on their talent to make things happen. Add to this, the effort it takes to onboard and train new staff at a time when turnover is at an all time high. Led by decades of experience in the trenches of physician relations and physician recruitment and consulting, the team at Barlow/McCarthy is the industry leader in sales training and talent development. Always customized to your program and delivered with the professionalism you have come to expect.
Which option works best for you? We can start with a conversation, just reach out to: info@barlowmccarthy.com.
Physician Relations Sales Training
Simply having a field team does not ensure referral success. Consistent, ongoing training creates high performers who use engaging and intentional messaging to truly connect with physicians and the practice. Our proven tools and techniques are customized for you and your team and led by a certified sales instructor. LEARN MORE
Destination Sales Training
2 training days in either Amelia Island, FL or Minneapolis, MN. Day 1 is for physician liaisons and Day 2 is for physician relations leadership. These intensive training sessions are excellent for new hires as well as experienced team members looking to sharpen their skills. LEARN MORE
Physician Relations Leader Blueprint
Barlow/McCarthy will facilitate an intensive day-long planning session for physician relations leaders to refocus and refine their field effectiveness. This high-impact session will tackle your areas of opportunity and define the necessary action steps for achieving greater results for your leadership and for your team. LEARN MORE
Physician Recruiter Sales Training
To successfully recruit new physicians, recruiters must be able to earn and advance relationships with candidates. It starts with the ability to navigate each unique candidate conversation. Our 2-day sales training workshop offers hands-on learning opportunities for recruiters to learn, practice and improve upon their craft. LEARN MORE
Physician Relations Deep Dive Training
Sometimes, even talented teams need to boost their relationship sales skills. At Barlow/ McCarthy, we’ve selected popular areas where skill freshening can be a difference-maker. These deep dive sessions dissect the topic and techniques to infuse your daily conversations with new approaches and messages. Which one do you need? LEARN MORE
Team Talent
Every day work with physicians is critically important for your organization. Sales types are not an easy bunch to find, keep or manage. Take advantage of our experience and our tools to hire right, train well, and create clear expectations for success.
Our Expertise
Physician Retention/Leakage
Continuity of care is a top concern for today’s healthcare leaders. Whether it’s attrition of new recruits or concerns about specialty referrals staying within the network, the ultimate goal is keepage and engagement of the right physician talent.
Physician Relations
Hospital and medical practice success is built on the strength of relationships with physicians. Without that, there is no growth. Field liaison programs remain the most effective way to create and maintain meaningful connectivity with physicians.
Physician Recruitment
Recruiting a strong pipeline of physician talent is the cornerstone of a strong hospital or medical practice. Physician recruitment teams play a critical role and high performance recruitment teams are vital to success.
From the Blog
Physician Relations Blog
Embracing Challenges: A Path to Growth and Learning
By: Susan Boydell | sboydell@barlowmccarthy.com The role of a physician relations field rep or leader is woven with a myriad of challenges, each presenting an opportunity for personal and professional growth. By facing and overcoming these challenges, we truly...
Making the Boss Look Good
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com Are you a team player? I bet we all answer an emphatic “Yes!” when asked that question. But, does the answer change when we expand “team” to include the broader organization and more senior leaders? Lifting up...
Physician Relations: Best Practice Interview Skills for Hiring Great Field Talent
By: Susan Boydell | sboydell@barlowmccarthy.com This is a 3 part blog series on Interviewing and Hiring Great Talent. See below for the next 2 blogs in the series. We have all been there. You are hiring for a new or open role and the resumes start rolling in. As you...
Learning How to Manage Up is Critical to Physician Relations Success
By: Allison McCarthy, MBA | amccarthy@barlowmccarthy.com The most frequently requested topic when I coach physician relations leaders is how to successfully work with executives and physician leaders. Whether learning to be more effective in managing these...
Everyday Grace in the Field Staff Role
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com On occasion, we all have one of “those” days where it seems that people just feel compelled to push our buttons. Admittedly, some of us might have more ‘pushable’ buttons than others! Our roles have high...
Physician Recruitment Blog
Physician Recruitment: Common Challenges
By: Mitzi Kent, RN, BSN | mkent@barlowmccarthy.com While we speak with people frequently from around the country regarding their specific challenges in the recruitment process, conferences are still the very best tool for getting a broad understanding of what is going...
The Art of Optimizing Physician Recruitment at Job Fairs
By: Mitzi Kent, RN, BSN | mkent@barlowmccarthy.com Note: We are excited to be exhibiting at AAPPR 2024. If you plan to attend, please find us at booth 917. In a couple of weeks, we will again join our colleagues in the recruitment world for the AAPPR Conference in...
Is Your Recruitment Team at Championship Level?
By: Mitzi Kent, RN, BSN | mkent@barlowmccarthy.com Like many of you, I was glued to my TV watching the Super Bowl teams compete for the ultimate Vince Lombardi trophy. I was amazed with both teams – their determination, resilience and dedication to the sport was...
Physician Recruitment: Time for a Reset on Job Postings
By: Mitzi Kent, RN, BSN | mkent@barlowmccarthy.com There comes a time in every job postings life when it needs a reset. Usually, we would say that is at least every 6 months, if it is a high priority posting you might prefer to do it every 3 months or even every...
Physician Recruitment with Market Shortage: Let’s Get Creative!
By: Tony Barlow | tbarlow@barlowmccarthy.com Everyone feels it; healthcare is facing a critical shortage of physicians. As the demand for healthcare services continues to grow, the supply of qualified physicians is struggling to keep pace. Physician recruitment is...
Let's solve this.
And let's do it on your timeline and within your budget.