Barlow/McCarthy Blog
Check back often to hear from our talented team of consultants. Topics covered include: Physician Relations, Physician Recruitment, Practice Marketing, Medical Staff Development, Community Health Needs Assessments, etc.
When Physician Recruiting Feels Like Driving Without Directions (And How to Get Your Bearings)
By: Mitzi Kent, RN, BSN | mkent@barlowmccarthy.com We've all been there. You're driving to an important meeting in an unfamiliar part of town, and your phone dies. Suddenly, you're making random turns, hoping the next street will look familiar. You're burning gas,...
Time to Find New Referral Sources?
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com Physician relations teams typically spend their time with providers who already refer to your organization. Historically, that made the most sense- it was the chance to earn more from those who already had a...
The CFO’s Guide to Quantifying Physician Turnover: Hidden Costs That Impact Your Bottom Line
By: Mitzi Kent, RN, BSN | mkent@barlowmccarthy.com As healthcare CFOs face increasing financial pressures, many overlook one of the biggest drains on financial performance: physician turnover. While most financial leaders understand that losing physicians has a cost,...
From the Trenches: Real-World Insights from Our Work with Clients
At Barlow/McCarthy, we spend our days in strategy rooms and out in the field with healthcare leaders facing real challenges and chasing real opportunities. In this post, we’ve asked our team to share quick takeaways—what’s working, what’s shifting, and what we’re...
Medicaid Cuts and the Future of Recruitment & Relations: What Now?
The following post is a collaborative response by our team regarding the article mentioned in the post. Contributors include: Allison McCarthy, Susan Boydell, Mitzi Kent and Amy Chandler. A recent article from Becker’s Hospital Review, "Proposed Medicaid cuts,...
The Market Intelligence Imperative: Gaining a Strategic Edge in Physician Recruitment
By: Mitzi Kent, RN, BSN | mkent@barlowmccarthy.com In healthcare leadership circles, a common scenario plays out with alarming frequency: a C-suite team is blindsided by the news that a competitor has successfully recruited a key physician group, or that a vital...
Investing in Yourself: The Key to Personal and Professional Growth
By: Mitzi Kent, RN, BSN | mkent@barlowmccarthy.com In the fast-paced world we live in, investing in yourself is more important than ever. Whether it's through coaching, professional development, or continuous learning, taking the time and effort to improve yourself...
Beyond the Referral: How to Build Lasting Physician Engagement
By: Susan Boydell | sboydell@barlowmccarthy.com Securing a physician’s referral is just the first step. The real challenge—and opportunity—lies in fostering meaningful, long-term relationships that go beyond a single patient handoff. Strong engagement isn’t built on...
Recruiting Passive Physician Candidates – 5 Tips for Using Email and Texting
By: Mitzi Kent, RN, BSN | mkent@barlowmccarthy.com Physician recruiting has always required persistence, strategy, and strong relationship-building skills. But in today’s digital world, engaging passive candidates—physicians who aren’t actively seeking a new...
Emotional Intelligence for Career Growth
By: Allison McCarthy, MBA | amccarthy@barlowmccarthy.com The Devil Wears Prada (2006) is a perfect example of emotional intelligence (EI) in action. Andrea Sachs (Anne Hathaway) interviews for an assistant position with Miranda Priestly (Meryl Streep), the powerhouse...