Barlow/McCarthy Blog
Check back often to hear from our talented team of consultants. Topics covered include: Physician Relations, Physician Recruitment, Practice Marketing, Medical Staff Development, Community Health Needs Assessments, etc.
Getting Physician Buy In
Management and Leadership Relevance in Times of Change
By: Jeff Cowart, MAH | jcowart@barlowmccarthy.com “Leadership is unlocking people’s potential to become better.” - Bill Bradley We hear a great deal these days about the rapidly changing healthcare landscape and the call for managers and leaders to be great...
Mastering the Art of Relevant Field Intelligence
By: Susan Boydell | sboydell@barlowmccarthy.com “Create relevance, not awareness.” - Steve Jobs As physician relations experts, one of the greatest gifts we can bring to our organization is relevant field intelligence. I often think about this way, in health care...
Physician Recruitment and Retention – It’s Not All About the Money
By: Allison McCarthy, MBA | amccarthy@barlowmccarthy.com "Too many people measure how successful they are by how much money they make or the people that they associate with. In my opinion, true success should be measured by how happy you are." - Richard Branson A...
There’s No Time: The Pressure of Field Teams to Adapt to Internal Change
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com "They always say time changes things, but you actually have to change them yourself." -Andy Warhol Too much to do and too little time. We’ve all heard the old adage and many days we feel it was written just for...
Physician Recruitment: The Right Tools for Reaching Residents
By: Tony Barlow, Managing Consultant | tbarlow@barlowmccarthy.com “I think you can have a ridiculously enormous and complex data set, but if you have the right tools and methodology then it's not a problem.” – Aaron Koblin When recruiting residents, identifying the...
Healthcare Referral Growth: My Part, Your Part
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com I just heard it from a Vice President this morning, “The pressure is on to make sure physician relations is delivering the right results.” Teams are fine-tuning their analytics, field skills, and metrics and...
Is Onboarding the Right Title?
By: Allison McCarthy, MBA | amccarthy@barlowmccarthy.com Does the term “onboarding” best represent the activities involved in bringing new physicians into an organization? That was a question raised at a recent Onboarding and Retention (OAR) Chapter meeting. OAR...
What Motivates Field Staff… and What Does Not
By: Kriss Barlow RN, MBA | kbarlow@barlowmccarthy.com As summer wraps up we have fresh memories of getting in and out of very hot cars, people you need being away on vacation and the daily distractions of summer. We all have positive and not so positive things about...
Taking the Long View on Physician Recruitment
By: Allison McCarthy, MBA | amccarthy@barlowmccarthy.com The airlines have recently demonstrated some danger signs for physician recruitment. With their focus on filling airplanes versus the quality of the experience, a few carriers have damaged their reputations with...