Barlow/McCarthy Blog
Check back often to hear from our talented team of consultants. Topics covered include: Physician Relations, Physician Recruitment, Practice Marketing, Medical Staff Development, Community Health Needs Assessments, etc.
Stories of Motivation in the Age of Great Distraction
By: Jeff Cowart, MAH | jcowart@barlowmccarthy.com "Life happens in the narratives we tell one another. A story can go where quantitative analysis is denied admission: our hearts." –Harrison Monarth Your bosses judge you based on the performance of those you lead. That...
9 Keys to Better Physician Relations Conversations
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com In this era of sound bites and social media do you ever wonder if conversation will go the way of the dinosaur? In my mind, texts and emails are great for providing factual detail, but they just can’t replace the...
Is Your Physician Careers Web Page User Friendly?
By: Allison McCarthy, MBA | amccarthy@barlowmccarthy.com I was recently in and out of LaGuardia Airport with a rental car for client work. While I hadn’t experienced travel logistics in this location before, I certainly had expectations based on prior experience....
Physician Relations: Learn IN the Field
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com Physician relations teams spend a lot of time and attention learning FOR their field work. We focus on understanding the clinical offerings, new members of the medical staff, changes in process, schedules and what...
An Innovative Approach to Assessing Your Recruitment Strategies
By: Allison McCarthy, MBA | amccarthy@barlowmccarthy.com "Balancing hopes, desires and an appreciation of the possibilities with a clear-eyed assessment of the limitations; that is the art of choosing." – Sheena Iyengar The midpoint of the annual recruitment cycle has...
Physician to Provider Recruitment – What’s Different About Recruiting Advanced Practitioners?
By: Betsy Finkelmeier, RN, MBA | bfinkelmeier@barlowmccarthy.com “If you always do what you always did, you will always get what you always got.” – unknown One of the more significant transitions in physician recruiting has been the incorporation of advanced...
Data Innovations in Population Health Management
By: David F. Zirkle, PhD | dzirkle@barlowmccarthy.com “Everything that can be invented has been invented." - Charles H. Duell, Director of US Patent Office 1899 Population health management is a concept that has been around for quite some time, although it has yet to...
Energize Your Sales Planning and Focus
By: Susan Boydell | sboydell@barlowmccarthy.com “If you don’t know where you are going, you’ll end up someplace else.” – Yogi Berra I want you to think about your average week in the field. You’re in your car driving from one office to the next. Some visits go as...
How Residency Training Affects Practice Choices
By: Allison McCarthy, MBA | amccarthy@barlowmccarthy.com A client recently held an educational event for its family medicine residents. While the goal was to help the residents make post-training career decisions, the underlying assumption was to build awareness of...
5 Ideas to Enhance Your Physician Relations Success in 2017
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com Cue the party hats, confetti and one more glass of bubbly… the new year is here and with it, the warm glow and anticipation of what’s to come. One of many things I love about my role is the opportunity to watch...