Barlow/McCarthy Blog
Check back often to hear from our talented team of consultants. Topics covered include: Physician Relations, Physician Recruitment, Practice Marketing, Medical Staff Development, Community Health Needs Assessments, etc.
Physician Recruitment: Take Advantage of the Holidays
By: Allison McCarthy, MBA | amccarthy@barlowmccarthy.com Some see it as an opportunity to slow down but don’t let yourself be fooled. This is a great time to be doing all you can to build up your provider recruitment pipeline. Just adapt your approach to fit the time...
Physician Relations: How to Succeed in the Month of December
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com The mood within practices has a lot to do with physician relations effectiveness and it’s December! How would you answer this question for the practices you call on? “The general disposition of my practices is...
5 Characteristics of Good Questions
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com “Successful people ask better questions, and as a result, they get better answers.” -- Tony Robbins “I just want a precious few minutes…” Field staff crave time with prospective physicians and it gets harder and...
An Attitude Adjustment: It’ll Work Every Time
By: Allison McCarthy, MBA | amccarthy@barlowmccarthy.com As the article title reflects, Hank Williams Jr. said it best in his 1984 hit song. Much has been written about attitude as a key ingredient for business success. Yes, positive attitudes do elevate...
An Alternative Perspective: My Old Dog Struggles with New Tricks
By: Mike Harristhal, MBA | mharristhal@barlowmccarthy.com “None of us is as smart as all of us.” --Ken Blanchard Our overarching theme this month is “Stretching Your Skills.” Certainly, I personally feel that need. (And, I know my mother-in-law is aware of many...
Working Outside of Your Comfort Zone
By: Jeff Cowart, MAH | jcowart@barlowmccarthy.com “Stepping outside your comfort zone cultivates the ability to manage change.” “Surely I’m knocked off my perch,” says actor Albert Finney in the movie “Rich in Love” as he, in his best southern drawl, describes his...
6 Practice Marketing Basics that Set the Course for Success
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com Marketers can be heard moaning, “Just add it to the list…” Teams of excellent health system marketers are now up to their elbows in one-off needs of employed practices, tri-fold brochures, requests for...
Value First: Leverage Your Physician Conversations
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com Our culture is all about shallow relationships. But that doesn't mean we should stop looking each other in the eye and having deep conversations. -Francis Chan As physician relationship specialists you’ve heard it...
Must-Haves for our Changing Environment
By: Susan Boydell | sboydell@barlowmccarthy.com "We cannot become what we need to be by remaining what we are." - Max de Pree I almost hate to start this article out with the word “change” because it seems to be all we hear about in the world of health care these...
Skills to Stay Relevant in Physician Recruitment
By: Allison McCarthy, MBA | amccarthy@barlowmccarthy.com “Distraction leaches the authenticity out of our communications. When we are not emotionally present, we are gliding over the surface of our interactions and we never tangle in the depths where the nuances of...