Barlow/McCarthy Blog
Check back often to hear from our talented team of consultants. Topics covered include: Physician Relations, Physician Recruitment, Practice Marketing, Medical Staff Development, Community Health Needs Assessments, etc.
Value First: Leverage Your Physician Conversations
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com Our culture is all about shallow relationships. But that doesn't mean we should stop looking each other in the eye and having deep conversations. -Francis Chan As physician relationship specialists you’ve heard it...
New School Year, New Learning for Physician Relations
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com The start of the school year brings back all sorts of memories for me, how about you? As a parent, there was the thrill of watching the boys grow up. At a personal level, I just attended a very fun MBA reunion. As...
The Right Way to Express Gratitude
By: Allison McCarthy, MBA | amccarthy@barlowmccarthy.com During a client’s physician leadership meeting, the hospital CEO expressed appreciation to them and their colleagues for “making the hospital volume so strong over the past few months.” My initial reaction was...
When the Team is Not Delivering
By: Kriss Barlow | kbarlow@barlowmccarthy.com “One of my organization’s team members just dropped the ball…” Whether it is an operations lead who fails to follow-up with a doctor or a colleague who failed to meet a promised deadline, it’s frustrating. And while there...
Professional Disappointment: Is There Internal Equity?
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com A while back an article prompted me to ask my adult boys, “Any statement from me that is memorable?” They came back quickly and one son said, “Life is not fair.” Growing up he wanted things to be equitable, for...
Does Your Physician Recruitment Process Need a Roadmap?
By: Allison McCarthy, MBA | amccarthy@barlowmccarthy.com It’s important to define specific, concrete actions on the part of the prospect that cause them to be moved from one stage to the next. -Hubspot, Inc. A consistently reliable recruitment process can be tough to...
Physician Relations: Rainmakers… or Noisemakers
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com These are old expressions with current meaning for physician relations. I recently connected with a group of program leaders. It’s always humbling to hear the everyday realities in business development and...
Self-Management Tools to Keep You at Your Best
By: Jeff Cowart, MAH | jcowart@barlowmccarthy.com Most often when thinking about tools to make our jobs and lives easier, we tend to forget one of the most foundational needs – ourselves. The truth is collecting, adopting and adapting available tools will do little to...
Strategic Customer Surveys to Get the Data you Need
By: David F. Zirkle, PhD | dzirkle@barlowmccarthy.com “I was gratified to be able to answer promptly, and I did. I said I didn’t know.” – Mark Twain, American author and humorist Medical staff planning has traditionally focused on the number of physicians required to...
Physician Recruitment: Know your Product
By: Allison McCarthy | amccarthy@barlowmccarthy.com One of the basic tenets of sales is to know our product. In physician recruitment, product includes: Geographic location Hospital/Health System/Group Practice Practice opportunity including the details most...