Barlow/McCarthy Blog
Check back often to hear from our talented team of consultants. Topics covered include: Physician Relations, Physician Recruitment, Practice Marketing, Medical Staff Development, Community Health Needs Assessments, etc.
The Art of Saying NO
By: Allison McCarthy, MBA | amccarthy@barlowmccarthy.com Learning to say “no” effectively is one of the hardest skills to learn. For “can do” people like those of us in physician recruitment and relations roles, it can be particularly challenging. We know that...
Physician Relations Collateral Clash
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com The plea, “We need more collateral…” has reverberated in physician relations since the inception of focused field staff. Marketing teams are generally open, but have their own ideas about what’s important. The...
Physicians Need Talent Development Too
By: Allison McCarthy, MBA | amccarthy@barlowmccarthy.com "Mentoring is a brain to pick, an ear to listen, and a push in the right direction.” -John C. Crosby The accountable care evolution has prompted much discussion on leadership development for physicians....
Line of Sight, from Objective to Outcome
By: Mike Harristhal, MBA | mharristhal@barlowmccarthy.com “If someone is going down the wrong road, he doesn’t need motivation to speed him up. What he needs is education to turn him around." -Jim Rohn I was trying to make an appointment with a physician last week....
Getting the Most Out of Your Team
By: Susan Boydell | sboydell@barlowmccarthy.com "The task of the leader is to get his people from where they are to where they have not been." -Henry A. Kissinger One of the toughest parts about physician relations is managing a field team. Or, to be more specific,...
Physician Relations Gets Personal: Embracing Change
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com “In a chronically leaking boat, energy devoted to changing vessels is more productive than energy devoted to patching leaks.” -Warren Buffett Healthcare is changing. Tell me something I don’t know, right! We...
Physician Recruitment: 6 Essential Tasks Before Starting a Search
By: Allison McCarthy. MBA Having the right amount of detail to begin a physician search is critical. That detail is what enables us as physician recruiters to effectively describe the position to prospects and candidates. Many of us are sending questionnaires and...
Physician Relations: 5 Basics to Enhance Operational Responsiveness
By: Kriss Barlow, RN, MBA Do you ever wonder, “Did the internal stakeholders hear what it will take to grow?” Or, you assumed an issue was handled and it wasn’t. You work hard to be clear in articulating the referring physicians’ expectations, but the internal...
Healthy Writing: Before Taking a Word Trip
By: Jeff Cowart, MAH How to think about organizing the story is typically one of the most intimidating challenges we hear from writers. A good metaphor is to think about taking a car trip. We don’t just get in and drive aimlessly. Usually, we have a purpose around why...
Onboarding for Practice Acquisitions
By: Allison McCarthy, MBA CVS President Larry Merlo recently touted strong 2015 returns in the retail sector of the company’s business portfolio. But, he cautioned that the original 2017 projections may get scaled back to focus on CVS’ integration with Target. CVS...