Barlow/McCarthy Blog
Check back often to hear from our talented team of consultants. Topics covered include: Physician Relations, Physician Recruitment, Practice Marketing, Medical Staff Development, Community Health Needs Assessments, etc.
Have You Mourned the Death of a Great Idea?
Author: Kriss Barlow, RN, MBA Time and again, the weapon used to kill many of healthcare's best ideas is internal process and politics. The scenario: A creative, dedicated healthcare professional earnestly sets out to sell others on the value of the idea, and then...
All I Really Want This Season Are Two Customer Satisfaction Questions
By David F. Zirkle, PhD Market researchers have known for quite some time that individuals become more reflective as the year winds down. Human nature drives most of us to assess the past year and plan for the coming one. This would seem an ideal time to approach...
Business Planning in a Changing Market
Author: Kriss Barlow, RN, MBA This article has been updated by the author to reflect 2013 trends and market dynamics. Healthcare changes are occurring at an unbelievable pace and the need to do more with less is certainly part of everyone's reality. In the marketplace...