One Small Change Can Change Everything

One Small Change Can Change Everything

By: Allison McCarthy, MBA In her book, The Sweet Spot, Christina Carter, PhD says, “Our lives are like a set of interlocking gears of varying sizes. Often, we try to improve our lives by moving the large gears…” Dr. Carter goes on to explain that,...

Teamwork is a Must

By: Allison McCarthy, MBA I love football season and am surrounded by New England Patriots’ fanatics. Earlier this season after losing to the Green Bay Packers, the Pats headed straight to San Diego.  While spending a week together may have seemed like a simple...
A New FOCUS for the New Year

A New FOCUS for the New Year

By: Allison McCarthy, MBA How much we can change our results is often a function of focus.  We live in a world of distractions with our computers and smart phones chirping at us with emails, phone calls or text messages.  We’ve become so used to working this way...
Physician Recruiting: ‘Tis the Season to Recruit

Physician Recruiting: ‘Tis the Season to Recruit

By: Allison McCarthy, MBA While most businesses tend to slow down over the holidays, physician recruitment does the opposite.  The end of the year is a time when candidates are more available for interviews. Physicians, who are dissatisfied with their current...

Mastering Your Physician Recruitment Message

By: Allison McCarthy, MBA “Unless you can demonstrate your benefits, all you are left to compete with is price.” ― Jeffrey Fry Read any physician recruitment posting and tell me, quick, what’s the benefit?  If it doesn’t jump off the page, then it’s likely describing...