By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com Is your personal engine purring these days? I am the last person to really understand what makes my car’s engine function, but I know when something is off. This analogy may hold true for our personal energy in...
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com This year was anything but normal and yet, field teams were able to have such a strong impact for their organizations. Truly a bravo moment and now, with a few weeks left, do you feel the pull to get just one more...
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com Remember the time when you shared information about a service with a doctor and they loved your idea? It’s happened to most of us one or two times! More often, the path to a referral is not fast, easy nor...
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com September reminds me of back to school. School teaches us many things relevant for our roles today – like making sure we do good research and testing our effectiveness alongside others. In that spirit, as we...
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com Most liaisons are far more comfortable working with existing practices than cold calling those who have never referred. And let’s face it, in some geographies, new prospects are slim pickings. Existing practices...
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com This summer will be described many ways, but I suspect lazy, hazy days is not one of them. Organizations are anxious to see referring physician relationships return and teams across the country are generally happy...