“I’ve been privileged over the years to work with Kriss and Susan and I’m so excited to be joining the Barlow/McCarthy team. It feels like coming home.”
Tricia has 20+ years experience in the healthcare industry and is skilled at executing volume building strategies and increasing physician engagement. She is an expert at identifying opportunities for growth and implementing relevant solutions to increase revenue and improve the patient’s experience. She believes that any successful growth initiative begins with a data driven plan. She is skilled at coaching physician liaison teams in business plan development, defining measurable goals, messaging, and reporting results to hospital leadership teams.
Tricia is passionate about seamless care coordination that drives patient satisfaction and physician loyalty. She’s used her innovative problem-solving skills to successfully develop and implement care coordination solutions that get patients to the right care and improve alignment for healthcare organizations.
Recent Posts and Articles
What Makes Field Sales Managers Smile and… What Does Not
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com Some field reps are easy to manage for results and others, not so much. We could have a full-on discussion about how they got to be that way – a chicken-and-egg conversation – but since I already took on managers...
First Impressions for Physician Liaisons
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com Right wrong or otherwise, we all make snap judgments when we meet new people. Last week I needed help from an airline gate agent and here’s what happened: I approached the counter ready to beg, cajole and flaunt...
Stretch Your Data Side in Physician Relations
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com "Companies that utilize a data-driven sales strategy boast better productivity and profitability." – Dan Scalco Data can have a polarizing effect on the field staff. Some reps love using and working with the data....
Stretch Your Team to Greatness
By: Susan Boydell | sboydell@barlowmccarthy.com “By reaching for what appears to be the impossible, we often actually do the impossible. And even when we do not quite make it, we inevitably wind up doing much better than we would have done.” -Jack Welch We live in a...
There’s No Time: The Pressure of Field Teams to Adapt to Internal Change
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com "They always say time changes things, but you actually have to change them yourself." -Andy Warhol Too much to do and too little time. We’ve all heard the old adage and many days we feel it was written just for...
Mastering the Art of Relevant Field Intelligence
By: Susan Boydell | sboydell@barlowmccarthy.com “Create relevance, not awareness.” - Steve Jobs As physician relations experts, one of the greatest gifts we can bring to our organization is relevant field intelligence. I often think about this way, in health care...
Healthcare Referral Growth: My Part, Your Part
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com I just heard it from a Vice President this morning, “The pressure is on to make sure physician relations is delivering the right results.” Teams are fine-tuning their analytics, field skills, and metrics and...
What Motivates Field Staff… and What Does Not
By: Kriss Barlow RN, MBA | kbarlow@barlowmccarthy.com As summer wraps up we have fresh memories of getting in and out of very hot cars, people you need being away on vacation and the daily distractions of summer. We all have positive and not so positive things about...
Physician Relations: Why is the Gatekeeper “That Way” with Me?
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com No doubt about it. Today’s gatekeepers are more impenetrable than ever. We can blame it on pressures in the practice, or more “office visitors” than they can manage. But, let’s face it, their issues become our...
Physician Relations: What Makes Sales “Slimy?”
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com The word “sales” has a negative connotation for many. That disappoints many of us who work so hard to do it right. Having said that, I suspect we can all share a time when we were on the receiving end of an...