By: Mitzi Kent, RN, BSN | mkent@barlowmccarthy.com Like many of you, I was glued to my TV watching the Super Bowl teams compete for the ultimate Vince Lombardi trophy. I was amazed with both teams – their determination, resilience and dedication to the sport was...
By: Mitzi Kent, RN, BSN | mkent@barlowmccarthy.com What got you here won’t get you there. Most of us are familiar with this phrase. I often think about it when I have been tasked with a project that I have done many times, but now the results I am getting are...
By: Tony Barlow | tbarlow@barlowmccarthy.com Communicating with physicians in some fashion is at the heart of our work whether that is recruitment, relations or onboarding. If you have been at it a while, you may have noticed that the amount of attention your writing...
By: Susan Boydell | sboydell@barlowmccarthy.com We work hard day-to-day, week-to-week delivering on the activities our roles require of us. We work toward the goals our leaders have set for us. So, how do we know if we have the right strategy and tactics to achieve...
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com Referral growth is a very effort-driven, tactical obligation. Many conversations are centered on visit cadence, quality messaging and the ability to demonstrate results. Where does strategy fit in and how will it...
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com “Companies that utilize a data-driven sales strategy boast better productivity and profitability.” – Dan Scalco Data can have a polarizing effect on the field staff. Some reps love using and working...