By: Jeff Cowart, MAH | jcowart@barlowmccarthy.com “Stepping outside your comfort zone cultivates the ability to manage change.” “Surely I’m knocked off my perch,” says actor Albert Finney in the movie “Rich in Love” as he, in his best southern drawl, describes his...
By: Jeff Cowart, MAH | jcowart@barlowmccarthy.com Most often when thinking about tools to make our jobs and lives easier, we tend to forget one of the most foundational needs – ourselves. The truth is collecting, adopting and adapting available tools will do little to...
By: David F. Zirkle, PhD | dzirkle@barlowmccarthy.com “I was gratified to be able to answer promptly, and I did. I said I didn’t know.” – Mark Twain, American author and humorist Medical staff planning has traditionally focused on the number of physicians required to...
By: Mike Harristhal, MBA | mharristhal@barlowmccarthy.com “If someone is going down the wrong road, he doesn’t need motivation to speed him up. What he needs is education to turn him around.” -Jim Rohn I was trying to make an appointment with a physician last...
By: Jeff Cowart, MAH A strong hospital physician liaison field outreach program achieves results precisely because it develops meaningful connectivity with an important audience of high influential voices. But, rarely is this channel of connectivity considered when a...
By: David F. Zirkle, PhD “It is a capital mistake to theorize before one has data.” Sherlock Holmes (Sir Arthur Conan Doyle) Big data is a broad term for information sets so large or complex that traditional analytical techniques are inadequate. While big data has...