By: Jeff Cowart, MAH What is typically lacking is a clearly defined and sustained message strategy for physician engagement. In the classic film, “Cool Hand Luke,” there is a memorable scene where the warden confronts Paul Newman with the line, “What we got here is...
By: Kriss Barlow, MBA, RN While logic should play a role in managing emotions, I think that being logical doesn’t help anyone work through the highs and lows. I am not a woman who de-emphasizes a victory because “logic “ tells me that my referral development or...
By: Kriss Barlow, MBA, RN For those who have never had a career in sales, I suspect the term, “the preparation and the knowledge that there will be more ‘no than yes'” seems a bit odd. If sales is a part of your routine, you understand there are days when...
By: Kriss Barlow, RN, MBA Let me get this out of the way: I am of the baby boomer generation. Actually I remember when our home phone number was, “9” yep, that’s right; one number worked in Slayton, MN. Back then, picking up the phone was the only way to communicate;...
By: David F. Zirkle, PhD We believe market research is a process that transforms data into actionable recommendations. The outcome is the delivery of “the right information, to the right people, in the right format” to support the decision-making process. Our client...
By: Jeff Cowart, MAH Team is a concept that has firmly established itself in the language of our corporate lives. We convene people frequently to collaborate, innovate, set vision and address issues. But, over the years, as I have done leadership counseling for...
