The Pre-Call Plan: Organization Makes a Difference

by Kriss Barlow, RN, MBA In the world of physician relations, there is a great deal of discussion about planning. Our plans articulate actions, expectations, roles and responsibilities. They also serve as a road map for everyone involved to keep hold of the strategic...

Effectively Leading Physician Relations

by Kriss Barlow, MBA, RN Just as best-practice organizations need capable field staff, so, too, do they need capable program leaders. Effective leaders balance their ability to look at the whole ladder, while never losing site of the individual rungs. The best...

A Checklist to Consider How Ideas are Processed Internally

By Kriss Barlow, RN, MBA   “It is one thing to have a great idea – it is quite another to see your idea actually implemented. How often have you had a “brainstorm”, gotten excited, rushed in to share it with your boss, co-workers, family, etc. only to see...

Prospecting Tips for Sales

Author: Kriss Barlow, RN, MBA This article has been updated by the author to reflect 2009 trends and market dynamics. For many people who are in sales, seeking out and developing new contacts is a difficult and time-consuming task, a task that often gets pushed to the...