By Kriss Barlow, RN, MBA Reflecting on the season, I was thinking about the joy that accompanies a gift received. Young or old, there is a sense of anticipation, wondering about the possibilities and a feeling of appreciation for those who share a part of themselves...
By Kriss Barlow, RN, MBA For those who work with physicians, the goal of our interactions is to create a relationship that provides mutual value. Successful long-term relationships are about getting to know the physician. As the relationship progresses, through...
By Kriss Barlow, RN, MBA Healthcare leaders are keenly aware of the physician’s role – and the need to forge the right kind of relationships moving forward. As they work through business solutions the field team can be a valuable conduit for information. But, do they...
by Kriss Barlow, RN, MBA In the world of physician relations, there is a great deal of discussion about planning. Our plans articulate actions, expectations, roles and responsibilities. They also serve as a road map for everyone involved to keep hold of the strategic...
by Kriss Barlow, RN, MBA Have you ever been asked to grow a part of the business only to jump in and then feel like it was a waste of your time and sometimes your credibility? We’ve all done it once and with that painful reality comes a great chance to establish...
By David F. Zirkle, PhD While slow to penetrate many physician relations programs, the use of data to drive decision-making has now become the norm. Successful programs recognize data is a key ingredient to improve performance and maximize growth opportunities....