By: Allison McCarthy, MBA “If you don’t know exactly where you’re going, how will you know when you get there?” ― Steve Maraboli, Life, the Truth, and Being Free Traditionally, the purpose of medical staff development planning was to define where not-for-profit...
By: Kriss Barlow, RN, MBA The physicians, who responded to our survey, count on physician relations representatives to prioritize their needs; 65% stated that the most important responsibility of the representative is to know what is most important to their practice’s...
By: David F. Zirkle, PhD “To understand the man, you must first walk a mile in his moccasins.” – North American Indian Proverb Barlow/McCarthy regularly conducts research to gather insights and capture the “voice of the physician.” In today’s evolving health...
By: Allison McCarthy, MBA Revolve your world around the customer and more customers will revolve around you. -Heather Williams When selling a practice opportunity, no voice is as strong as the physician’s voice. During the recruitment process, physicians can help...
By: Jeff Cowart, MAH The opportunity to really connect with physicians is ever-present. For the past 15 years I’ve spent much of my career working directly with physicians on a wide range of strategies related to building the practice, hospital-physician relations,...
By: Susan Boydell “Nobody can achieve success alone.” – Onuoha It’s a challenge to get internal customers engaged and ready to take action. When it comes to achieving results, your internal customers are just as important as your physician...
