Let’s Get Creative with Three Key Audiences

Let’s Get Creative with Three Key Audiences

By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com Some of us live for a new idea… others, not so much. With the pressure on relationship building for referral growth, it’s a great time to consider your habits and behaviors with the goal of elevating your impact....
Perfectionism Deters Impact

Perfectionism Deters Impact

By: Allison McCarthy, MBA | amccarthy@barlowmccarthy.com Are you a perfectionist? Consider it a virtue? Or does it lead to self-criticism or pen you into a safe, risk-free zone to avoid failure? Perfectionism often goes hand in hand with imposter syndrome – the belief...
How to Measure Impact in Recruitment Through Candidate Feedback

How to Measure Impact in Recruitment Through Candidate Feedback

By: Mitzi Kent, RN, BSN | mkent@barlowmccarthy.com Recruitment is critical for organizations as it directly impacts their success and growth. However, measuring the impact of recruitment efforts can be challenging. While metrics such as time-to-hire and cost-per-hire...
Beyond the Data: Creative Approaches to Assessing Field Impact

Beyond the Data: Creative Approaches to Assessing Field Impact

By: Susan Boydell | sboydell@barlowmccarthy.com When it comes to measuring the impact of your field efforts, having access to data is crucial. That said, one of the biggest complaints from field teams is the lack of accurate, timely referral data. Therein lies the...
Creating the Right Impression for the Referring Physician

Creating the Right Impression for the Referring Physician

By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com It is just another Monday… or is it? The physician relations role is grounded in the routine of visits to practices. Routine is good for relationships but keeping each visit fresh for the practices and referring...
Embracing Challenges: A Path to Growth and Learning

Embracing Challenges: A Path to Growth and Learning

By: Susan Boydell | sboydell@barlowmccarthy.com The role of a physician relations field rep or leader is woven with a myriad of challenges, each presenting an opportunity for personal and professional growth. By facing and overcoming these challenges, we truly...