Physician Relations: Does Strategy Still Matter?

Physician Relations: Does Strategy Still Matter?

By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com Healthcare leaders need to be nimble and responsive. The quick decision-making and tactical deployment when COVID-19 demanded it was awe-inspiring. But, when we fast-forward to our current environment, my sense is...
Kriss Barlow Article in Strategic Health Care Marketing

Kriss Barlow Article in Strategic Health Care Marketing

Kriss Barlow, RN, MBA, Principal of Barlow/McCarthy, was recently interviewed in a feature article for Strategic Health Care Marketing. This timely interview focuses on the evolving role of physician relations in driving growth for health systems. If you have followed...
Leaders: You Can’t Over Prepare for Change

Leaders: You Can’t Over Prepare for Change

By: Susan Boydell | sboydell@barlowmccarthy.com Two absolutes in the world of physician relations – change is inevitable and success is so talent dependent. Yes, we need a good strategy, good data and a good way to quantify our impact. But even the best data...
Why Change is Hard

Why Change is Hard

By: Allison McCarthy, MBA | amccarthy@barlowmccarthy.com I remember the moment it kicked in. Post graduate school, my first position provided me with a strong mentor and protective boss. Even when I stretched away from her, other senior leaders helped to shore me up....
Impulsive vs. Thoughtful Change

Impulsive vs. Thoughtful Change

By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com We hear a lot about resistance to change. But, is part of the resistance the way we throw-down the idea for an immediate change, sometimes without a real plan? While most have a plan in mind, sometimes explaining...
It’s All About Relationships

It’s All About Relationships

By: Allison McCarthy, MBA | amccarthy@barlowmccarthy.com My holiday letter started with “It was the best of times; it was the worst of times…”. It seemed the perfect way to describe the year. But as a few of my colleagues recommended in recent blogs, I...