By: Susan Boydell | sboydell@barlowmccarthy.com Marketing and physician relations teams have often had a love-hate relationship. Physician relations wants “stuff” from marketing, and marketing usually has other priorities. I’ve worked on both sides, and I’m here to...
Looking for the right holiday gift for your team? Or yourself? Everything in our bookstore is currently 15% off for the holidays, use coupon code: “holiday2020.” Head to the book store to see our selection: https://barlowmccarthy.com//store/. Buying 4 or...
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com As a consultant, I am lucky to meet many very successful professionals. Frankly, often those who hire outside support do so because they have a vision for success and a timeline that goes with it! What drives some...
By: Susan Boydell | sboydell@barlowmccarthy.com Last week I had the honor and privilege of facilitating a virtual workshop session, “Reimagining Physician Relations: The Time Is Now!” for the Forum for Healthcare Strategists, I joined three talented...
By: Susan Boydell | sboydell@barlowmccarthy.com In talking with liaisons and leaders about how they are doing during COVID-19, one frequent comment is how unproductive people feel. I get it. How we do our work today is different. And, we’re not quite sure we’re as...
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com So here we are, a group of outstanding face-to-face relationship types preparing for the next Zoom meeting! While markets are opening and field visits will return, a portion of our relationship conversations will...