By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com Are you looking ahead, perhaps with visions of candy canes, warm weather, or maybe a new year that meets more expectations. Anticipation is good, but it rarely comes with permission to stop doing today’s work....
By: Jeff Cowart, MAH | jcowart@barlowmccarthy.com Some days we field operatives just don’t want to get out of bed to work our calls on those docs who always seem just a little on edge and a little bit too ready to bite. You know who they are. You’ve got your list of...
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com Keep yourself positive, cheerful and goal-oriented. Sales success is 80% attitude and only 20% aptitude. -Brian Tracy Understatement of the year… not every day in the field is awesome. It is a journey of highs and...
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com We’ve all run into a closed door in that figurative sense. What makes you decide to enter? I recently watched a young salesperson have great success in a tough situation. Others in the organization had previous...
By: Susan Boydell | sboydell@barlowmccarthy.com The dreaded “lunch” meeting requirement. I bet there isn’t a liaison out there that hasn’t been faced with a gatekeeper message, “Lunch is the only time our physicians will meet with reps.” While one can debate the...
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com I read a recent statistic that 82% of sellers are out of touch with the needs of their buyers. Wow, I hate that, and I suspect we could say, “That’s not in physician relations, it must be those other sales...