By Allison McCarthy, MBA Effectively measuring ROI on physician sales and retention activities requires two key elements – quantitative data and qualitative data. While producing the quantitative data has its own set of challenges, qualitative data trending and...
By: Susan Boydell You’ve gone out into the field, talked with physicians, compiled actions steps and presented a volume of viable suggestions to leadership… And nothing happens. Now what? To make sure you don’t find yourself in that “Now what?” position, it’s...
By Kriss Barlow, RN, MBA “It is one thing to have a great idea – it is quite another to see your idea actually implemented. How often have you had a “brainstorm”, gotten excited, rushed in to share it with your boss, co-workers, family, etc. only to see...
by Kriss Barlow, MBA In sales circles, the topic of “the close” is always discussed. It seems fitting that we discuss this topic at the end of the year, as there are some similarities and of course, some vast differences in approaching the close. New sales staff are...
By Kriss Barlow, RN, MBA Have you ever purchased an item only to learn that nobody is as eager to respond to service questions or implementation needs as they were to “do the deal?” In our household, it really hit home with a new TV and the remote. We need three...
Author: Kriss Barlow, RN, MBA While communication woes can happen with a variety of people, many in healthcare say they wish they felt more comfortable interacting with their medical staff. There’s an inherent challenge in learning how to speak the language of...
