Physician Relations in the Field: Is the Door Closed?

Physician Relations in the Field: Is the Door Closed?

By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com We’ve all run into a closed door in that figurative sense. What makes you decide to enter? I recently watched a young salesperson have great success in a tough situation. Others in the organization had previous...
Physician Relations: Connecting with the Customer’s Needs

Physician Relations: Connecting with the Customer’s Needs

By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com I read a recent statistic that  82% of sellers are out of touch with the needs of their buyers. Wow, I hate that, and I suspect we could say, “That’s not in physician relations, it must be those other sales...
Personal Motivation for Physician Liaisons

Personal Motivation for Physician Liaisons

By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com Just this week I had a field manager ask me about best practices to keep the team motivated and inspired in their daily work. While leaders can make an impact because some motivation is extrinsic, a whole lot of...
What Makes Field Sales Managers Smile and… What Does Not

What Makes Field Sales Managers Smile and… What Does Not

By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com Some field reps are easy to manage for results and others, not so much. We could have a full-on discussion about how they got to be that way – a chicken-and-egg conversation – but since I already took on managers...
First Impressions for Physician Liaisons

First Impressions for Physician Liaisons

By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com Right wrong or otherwise, we all make snap judgments when we meet new people. Last week I needed help from an airline gate agent and here’s what happened: I approached the counter ready to beg, cajole and flaunt...