“I’ve been privileged over the years to work with Kriss and Susan and I’m so excited to be joining the Barlow/McCarthy team. It feels like coming home.”
Tricia has 20+ years experience in the healthcare industry and is skilled at executing volume building strategies and increasing physician engagement. She is an expert at identifying opportunities for growth and implementing relevant solutions to increase revenue and improve the patient’s experience. She believes that any successful growth initiative begins with a data driven plan. She is skilled at coaching physician liaison teams in business plan development, defining measurable goals, messaging, and reporting results to hospital leadership teams.
Tricia is passionate about seamless care coordination that drives patient satisfaction and physician loyalty. She’s used her innovative problem-solving skills to successfully develop and implement care coordination solutions that get patients to the right care and improve alignment for healthcare organizations.
Recent Posts and Articles
Everyone Knows the Right Sales Approach
By: Kriss Barlow, RN, MBA This blog is a bit of a whine, mostly because so many of my clients deal with this. Everyone is a referral development expert, and in healthcare our experts are often clinicians, operations and finance leaders who freely share their...
The Fabulous Funnel
By: Kriss Barlow, RN, MBA Good referral development starts with a conversation and the building of a relationship and trust. Relationships can have the right elements and exist forever, but never move into new referral business. For example, although a family...
Helping Physicians Connect in the Future
By: Jeff Cowart, MAH Nick van Terheyden, a healthcare technology futurist, writing in a recent edition of Fast Company’s Co.Exist cites three transformation trends to watch: Technology that works for physicians instead of against them The consumerization of health...
Am I Adding Value?
By: Kriss Barlow, RN, MBA As far as buzz words go, “value” is a biggie in health care today. In fact, the focus of most strategy sessions has shifted from “volume” to “value,” and yet there doesn't seem to be a clear path to “value.” Clearly, healthcare providers...
Transforming Healthcare and Every Day Performance
By: Kriss Barlow, RN, MBA Each week, I am blessed to work with different organizations across the country. And each week, I am struck by the fact that leaders in organizations – regardless of location, size, or type – are hungry to hear about solutions to the...
Thinking About Disruptive Change
By: Jeff Cowart, BMc Consultant I was intrigued by the headlines in the newspapers this morning about the founder of Amazon, Jeff Bezos, acquiring one of the icons of American journalism, The Washington Post. Newspapers are my old industry and I've lived through and...
Relationships Sales Techniques to Overcome Negative Perceptions
By Kriss Barlow, RN, MBA Relationship building with doctors can often be derailed because of perceptions. These perception challenges often fall into three major categories: Negative feelings at a personal level Negative feelings based on feedback from patients about...
Taking Hospital Leaders to Your Physician Visit
by Allison McCarthy, MBA There is one truth that stands above the fray; those who plan get the best results. Planning physician relations visits in advance, particularly when they involve non-physician relations staff, provides the preparation necessary to achieve...
The Pre-Call Plan: Organization Makes a Difference
by Kriss Barlow, RN, MBA In the world of physician relations, there is a great deal of discussion about planning. Our plans articulate actions, expectations, roles and responsibilities. They also serve as a road map for everyone involved to keep hold of the strategic...
The Joy of Giving and Receiving: Packaging the Right Relationship
By Kriss Barlow, RN, MBA Reflecting on the season, I was thinking about the joy that accompanies a gift received. Young or old, there is a sense of anticipation, wondering about the possibilities and a feeling of appreciation for those who share a part of themselves...