By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com “Companies that utilize a data-driven sales strategy boast better productivity and profitability.” – Dan Scalco Data can have a polarizing effect on the field staff. Some reps love using and working...
By: Susan Boydell | sboydell@barlowmccarthy.com “By reaching for what appears to be the impossible, we often actually do the impossible. And even when we do not quite make it, we inevitably wind up doing much better than we would have done.” -Jack Welch We live in a...
Getting Physician Buy-in Article-Digital
By: Jeff Cowart, MAH | jcowart@barlowmccarthy.com “Leadership is unlocking people’s potential to become better.” – Bill Bradley We hear a great deal these days about the rapidly changing healthcare landscape and the call for managers and leaders to be great...
By: Susan Boydell | sboydell@barlowmccarthy.com “Create relevance, not awareness.” – Steve Jobs As physician relations experts, one of the greatest gifts we can bring to our organization is relevant field intelligence. I often think about this way, in health...
By: Allison McCarthy, MBA | amccarthy@barlowmccarthy.com “Too many people measure how successful they are by how much money they make or the people that they associate with. In my opinion, true success should be measured by how happy you are.” –...
