By: Susan Boydell | sboydell@barlowmccarthy.com “Create relevance, not awareness.” – Steve Jobs As physician relations experts, one of the greatest gifts we can bring to our organization is relevant field intelligence. I often think about this way, in health...
By: Allison McCarthy, MBA | amccarthy@barlowmccarthy.com “Too many people measure how successful they are by how much money they make or the people that they associate with. In my opinion, true success should be measured by how happy you are.” –...
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com “One of the most sincere forms of respect is actually listening to what another has to say.” – Bryant H. McGill The very best tool of a field rep is their ability to effectively initiate, guide...
By: Allison McCarthy, MBA and Mike Harristhal, MBA “To study the abnormal is the best way of understanding the normal.” — William James Determining demand/supply is still relevant in today’s medical staff development plans. But, this is only one set of...
By: Susan Boydell | sboydell@barlowmccarthy.com The Head Coach of USC’s football team once said, “It’s not about telling a wide receiver how to run. He can do that on his own. It’s pointing out open spots on the field to run to of which he might not have thought” It’s...
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com It’s not about having the right opportunities. It’s about handling the opportunities right.” -Mark Hunter Creating and growing physician relationships is not for the faint of heart and all signs point to a more...
