Getting the Most Out of Your Team

By: Susan Boydell  |  sboydell@barlowmccarthy.com “The task of the leader is to get his people from where they are to where they have not been.” -Henry A. Kissinger One of the toughest parts about physician relations is managing a field team. Or, to be...

Physician Relations Gets Personal: Embracing Change

By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com “In a chronically leaking boat, energy devoted to changing vessels is more productive than energy devoted to patching leaks.” -Warren Buffett Healthcare is changing. Tell me something I don’t know, right! We...

Get Out of Your Comfort Zone: Rethink Your Field Strategy

By: Susan Boydell “Live begins at the end of your comfort zone.” – Neale Donald Walsch For all of us who have been doing physician relations field work for a while (it’s good for the newbies too) routineness is a reality! In spite of all the pressure...

Big Data is Here, Now it is Time to Apply It!

By: David F. Zirkle, PhD “It is a capital mistake to theorize before one has data.”  Sherlock Holmes (Sir Arthur Conan Doyle) Big data is a broad term for information sets so large or complex that traditional analytical techniques are inadequate. While big data has...

Chronic Operational Issues Getting You Down? Get Creative!

By: Betsy Finkelmeier, RN, MBA “Creativity, as has been said, consists largely of rearranging what we know in order to find out what we do not know. Hence, to think creatively, we must be able to look afresh at what we normally take for granted.” – George...