By: Susan Boydell | sboydell@barlowmccarthy.com “The task of the leader is to get his people from where they are to where they have not been.” -Henry A. Kissinger One of the toughest parts about physician relations is managing a field team. Or, to be...
By: Kriss Barlow, RN, MBA | kbarlow@barlowmccarthy.com “In a chronically leaking boat, energy devoted to changing vessels is more productive than energy devoted to patching leaks.” -Warren Buffett Healthcare is changing. Tell me something I don’t know, right! We...
By: Susan Boydell “Live begins at the end of your comfort zone.” – Neale Donald Walsch For all of us who have been doing physician relations field work for a while (it’s good for the newbies too) routineness is a reality! In spite of all the pressure...
By: David F. Zirkle, PhD “It is a capital mistake to theorize before one has data.” Sherlock Holmes (Sir Arthur Conan Doyle) Big data is a broad term for information sets so large or complex that traditional analytical techniques are inadequate. While big data has...
By: Betsy Finkelmeier, RN, MBA “Creativity, as has been said, consists largely of rearranging what we know in order to find out what we do not know. Hence, to think creatively, we must be able to look afresh at what we normally take for granted.” – George...
By: Kriss Barlow, RN, MBA “By failing to prepare, you are preparing to fail.” -Benjamin Franklin I suspect everyone who has spent time in a growth role – relations, recruitment, marketing or business development – has energetically gone to market only to...