By: Susan Boydell | sboydell@barlowmccarthy.com Physician outreach isn’t just about making connections—it’s about fostering relationships that drive real referral growth. Yet even the most well-intentioned efforts can fall short due to hidden gaps that hinder...
By: Susan Boydell | sboydell@barlowmccarthy.com As the year comes to a close, it’s the perfect moment to celebrate the successes of 2024 and gear up for the exciting opportunities ahead in 2025. To help you start the new year strong, I’ve put together 25 impactful...
By: Susan Boydell | sboydell@barlowmccarthy.com We’ve been talking about innovation in physician relations for a while. This is not about the relevancy of what we are doing, but more about how we can make a bigger impact for our organizations and for the physician...
By: Susan Boydell | sboydell@barlowmccarthy.com When it comes to measuring the impact of your field efforts, having access to data is crucial. That said, one of the biggest complaints from field teams is the lack of accurate, timely referral data. Therein lies the...
By: Susan Boydell | sboydell@barlowmccarthy.com In a previous blog we talked through some of the basics of creating a good interview process for hiring new talent. You can find that HERE. In today’s blog I want to take a look at how you assess your candidate during...
